Case study: no-obligation WordPress redesign for an electrical company

Customer context and challenges

Daujat Vial Elec, a company specialising in general and industrial electricity, as well as the installation of charging stations and photovoltaic panels, contacted us to give their website a complete overhaul.

Its main objective was to reduce its costs. Its old site was running on an expensive subscription with a multi-year commitment, impacting its budget. With the renewal of this subscription approaching, the company wanted to regain control of its site and opt for a more flexible and cost-effective solution.

The stakes were clear:

• Keep a high-performance, modern site while removing the binding commitment.
• Optimising the company's visibility by improving the site's referencing and ergonomics.

Strategy and solutions

Creation of a site with no multi-year commitment

We designed a fully personalised, standalone site, hosted on an optimised server, minimising the recurring costs associated with the previous subscription.

Custom WordPress development

We opted for WordPress, a flexible, scalable solution that allows customers to update their content independently, without having to rely on a service provider.

SEO optimisation to improve visibility

• Optimised structure with appropriate Hn tags.
• Content enriched with relevant keywords linked to the customer's services (general electricity, charging stations, photovoltaic panels).
• Improved technical performance: optimised loading speed, responsive design and enhanced user experience.

UX/UI overhaul for a more ergonomic site

We have modernised the interface and the organisation of the content in order to :

• Facilitating access to key information for visitors.
• Highlighting the company's services and expertise.
• Encourage contact with visible and effective CTAs.

Results obtained

Thanks to this overhaul, Daujat Vial Elec now benefits from :

• A high-performance site with no obligation, a more economical solution in the long term.
• Autonomous management with the ability to add/modify content at no extra cost.
• Optimised referencing for better visibility on Google and more qualified traffic.
• A better user experience with a more intuitive, accessible and attractive site.

Need an effective, no-obligation website?

Are you looking to modernise your website and cut costs without sacrificing quality? Rely on our expertise in creating high-performance, SEO-optimised websites.

Contact us today to discuss your project.